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Study core business concepts that support good marketing practice. You’ll cover consumer behaviour, advertising, research, and communication. Build a foundation in marketing so you’re ready for work or further business studies. An AMI-accredited course.

Develop practical skills and gain first-hand experience. You’ll choose from a range of business topics like events and PR. Grow your expertise and professional networks during industry placements. Gain an advantage in today’s competitive marketplace.

Study key business principles with a focus on marketing. You’ll explore current theory and practice. Learn how it works in the real world—see professionals engaging customers during your placements. Co-developed with the Australian Marketing Institute.

Get access to marketing internships that will give you invaluable industry experience and exposure to some of Tasmania's top business minds. Gain skills that involve using creativity, problem solving and strategy to tackle marketing problems.

Explore hypotheses and understand the inner workings of businesses while you're at it. Graduate with the ability to work in either field or combine your expertise.

Take your marketing skills to the next level with a career in management. Learn how to identify valuable business opportunities. Implement and coordinate successful marketing plans. Become an innovative leader with a customer-first mindset.

Build an innovative approach to real-world business. Boost your career with your choice of specialisation—including digital marketing, negotiation, and business data analytics. Grow strong professional relationships and expand your network.