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Become highly employable and look forward to a career of diversity with this business and communications degree. Study the importance of customers and brands—and learn how to strategically influence them. Build skills in traditional and digital media.

Get a prestige qualification grounded in practicality. You’ll use actual challenges from your workplace, such as COVID-19, to gain your qualification. Choose to specialise in accounting, strategy, HR, leading people, marketing or transformation.

Explore the foundations of business. Choose your specialisation from areas including accounting, marketing, and HR. This course is co-designed and recognised by industry. It includes certifications and job-ready skills to launch your business career.

Learn contemporary marketing strategies, essential management skills and specialised areas including data analytics. You’ll explore buyer behaviour, business ethics and more. Gain the expertise to achieve business marketing objectives in any industry.

Target audiences and critically examine strategies to gain customer loyalty and grow profits. Research data, segment consumers and build brand profiles. Advertise integrated marketing campaigns. Master business theory and practice and interact online.

Study core business concepts that support good marketing practice. You’ll cover consumer behaviour, advertising, research, and communication. Build a foundation in marketing so you’re ready for work or further business studies. An AMI-accredited course.

Develop practical skills and gain first-hand experience. You’ll choose from a range of business topics like events and PR. Grow your expertise and professional networks during industry placements. Gain an advantage in today’s competitive marketplace.

Study key business principles with a focus on marketing. You’ll explore current theory and practice. Learn how it works in the real world—see professionals engaging customers during your placements. Co-developed with the Australian Marketing Institute.

Get access to marketing internships that will give you invaluable industry experience and exposure to some of Tasmania's top business minds. Gain skills that involve using creativity, problem solving and strategy to tackle marketing problems.

Explore hypotheses and understand the inner workings of businesses while you're at it. Graduate with the ability to work in either field or combine your expertise.